Our Websites

What a Day! I have spent almost all day writing. First, updating my blog at www.nationalredesigninstitute.wordpress.com and then submitting another ezine article - and also wrote and submitted an online Press Release -
both of which will need to be approved by "someone" out there in cyberspace before they are published.
And now, here I am on our blog - and it is "ours" - it's just that nobody but me writes or comments on it!! I know many of you read it because you tell me that you do - Oh well....I have learned to just go on! :)

I recently read an article in how to create a small business website that works. I found it very interesting and also confirmed so many of the things I have "preached" about for a very long time.
In a nutshell I am going to list the most critical components of a successful website -
1. It needs to have a PROFESSIONAL appearance - if it smacks of being home-made (and trust me, visitors are extremely saavy to this) you will lose all credibility- it's as simple as that!
2. Provide relevant content and don't turn-off your visitors with an endless sales pitch!
3. Make it easy as 1-2-3 for your visitor to CONTACT you
4. If selling a product invest in a "shopping cart"
5. Search Engine Optimization (SEO) needs to be done on each and every page of your site
6. Utilize sites that offer free listing of your website to garner more traffic
7. Use quality web site hosting!

And last but not least - make sure those before and after shots are nothing less than top-notch! Photos do not convey the "feeling" of the room - our redesign can truly be fabulous that "feel" is elusive and it doesn't translate that effectively to the picture........use only your best shots - lose all the others. In this instance, less is often better!!!!